IOM is supporting a joint appeal from the United Nations and the
government's National Disaster Management Authority (NDMA) to
Pakistanis nationwide to donate life-saving aid items for flood
victims.

The campaign urges people to donate essentials including
buckets, steel cups and plates, saucepans, cooking pots, mosquito
nets, sanitary napkins, soap, shampoo, towels, lota (mugs),
hairbrushes and combs, wooden poles, ropes, tarpaulins (4 x 6
meters), jerry cans, blankets and clothing.

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“Millions of people displaced by floods are in desperate
need of basic essentials for life. Many of them have nothing but
the clothes on their backs and they need our immediate help until
they are able to return home,” says Hassan Abdel Moneim
Mostafa, IOM Regional Representative for West and Central Asia.

Following a request from the UN Office for the Coordination of
Humanitarian Affairs (UNOCHA) and the National Disaster Management
Authority (NDMA), IOM joined hands with media group Express and
Herald Tribune, and international fast food franchise McDonalds, to
set up collection centres in Islamabad, Rawalpindi, Lahore,
Karachi, Sialkot, Faisalabad and Hyderabad.

The IOM-supported public appeal, which started yesterday and
will continue for two weeks, is also being supported by electronic
media including FM 91, Apna Karachi 107 radio, Aaj TV, CNBC TV,
Express TV, Express 24x7 and Herald Tribune.

Anyone interested in donating life-saving goods for flood
victims should check out the Sunday editions of newspapers
including Jang, Nawa-e-Waqt, Express, The News, Daily Times and
Herald Tribune or follow the listed electronic media during the
coming week.

These donations will support the efforts of aid agencies taking
part in the UN humanitarian water and sanitation, shelter and
logistics clusters. The logistics cluster, led by the World Food
Programme (WFP), will help deliver donated relief items to the
affected victims.

The Herald Tribune has also already collected 10 million rupees
in donations to buy all-weather tents, which will be handed over to
emergency shelter cluster agencies for distribution among flood
victims.

IOM coordinates the cluster of 40 UN and other relief agencies
working with the NDMA and international donors to deliver emergency
shelter and non-food relief items to flood victims.

For more information on IOM’s activities in Pakistan and
flood relief pictures, please go to: "paragraph-link-no-underline" href="/jahia/Jahia/pakistan" target=
"" title="">http://www.iom.int/jahia/Jahia/pakistan.

For additional information please contact:

Saleem Rehmat

IOM Islamabad

Tel. +92.3008560341

E-mail: "mailto:srehmat@iom.int">srehmat@iom.int

or

Chris Lom

Tel. +66.819275215

E-mail: "mailto:clom@iom.int">clom@iom.int